Our client approached us with the following questions: What will be expected of our service in 10 years? What challenges will this present for us, and what strategic questions will we therefore need to address?
To initiate and prepare innovations for a large telecommunications company.
A scenario planning project with an interdisciplinary team from the client. We linked technology trends with 3 alternative, consumer-centric scenarios about the business environment in 10 years, conducted SWOT analyses, derived dilemmas and decision-making needs, identified challenges and concrete to-dos.
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